because science is no rocket science
From 12 to 14 December 2025, Islamabad witnessed a vibrant and encouraging celebration of Pakistan’s olive industry at the National Olive Festival. The three day event attracted olive growers, farmers, producers, researchers, entrepreneurs, and visitors from across the country. The festival was jointly organized by the Pak Olive Project under the Ministry of National Food … Read more
Tucked away in the rugged hills of Balochistan and stretching across the arid plains of Punjab and KP, a quiet agricultural revolution has been taking root, one that now has the world’s attention. In a country long defined by food insecurity and crop volatility, olive oil has emerged as a symbol of resilience, reinvention, and … Read more
Pakistan may not yet be synonymous with olive oil, but the country is quietly experiencing an olive boom that could redefine its agricultural landscape. With an increasing number of small-scale farmers, entrepreneurs, and marketers venturing into olive production, the nation is taking significant strides toward reducing its reliance on imported edible oils. For a country … Read more
Across the sun-drenched landscapes of Southern Italy and other olive-growing regions in Europe, a deadly plant pathogen is wreaking havoc on olive plantations, with devastating consequences for local economies and the global olive oil market. Bacterium Xylella fastidiosa, a microscopic pathogen, has been silently causing the destruction of millions of olive plants since its discovery … Read more
On September 29, 2024, Lahore hosted its annual Olive Festival, providing a platform for olive farmers nationwide to exhibit their products. During our visit to the festival, we had the opportunity to engage with local growers, government officials, and community members, gaining valuable insights into the evolving olive industry in Pakistan and its future prospects. … Read more
The price of olive oil has been steadily rising, despite the fact that other consumer goods have become cheaper. This trend can be attributed to a phenomenon known as heatflation, where extreme heat negatively affects crop yields and leads to higher food prices. Spain, the world’s largest olive oil producer, has been severely impacted by … Read more